For those who might have missed it, IDC published a press release last week pointing to strong growth in business analytics. That’s going to keep a lot of companies busy, good or not, but results will begin to weed out a number of them. A lot of companies, established and startup, are making a lot of promises to meet that demand but not all will do the right things.

I think we’ll see a shake-out begin to happen in the next 2-3 years, even with the demand.